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70's Cars: Vintage Auto Ads (Icons)
- List Price: $9.99
- Our Price: $9.99
- Used Price: $4.30
- Publisher: Taschen
- Availability: Usually ships in 24 hours
- Avg. Customer Rating: 3 Stars

Product Details
Product Description: During a decade of tumultuous change that gave us disco and optional 8-track tape decks, the seventies would also witness the demise of muscle cars and the birth of the economy car. And, with an influx of imports from Europe and Japan, there was more choice than ever. "70s Cars" has them all - from luxury models like the Cadillac Eldorado convertable, Chysler Cordoba (with rich Corinthian leather!), and a "smaller" Lincoln Versailles, to fuel-conscious subcompacts like the Pinto, Vega, "Le Car," and the Datsun 210. Also featured in this collection of over 175 auto advertisements are the AMC Gremlin, Ford Futura, Oldsmobile Cutlass, Plymouth Volare, Subaru ("not a Japanese Beetle"), and Volkswagen Rabbit.
- Paperback: 192 pages
- Publisher: Taschen
- ISBN: 382284800X
- Dimensions: 7.72 x 5.75 x 0.55 inches
- Weight: 0.84 pounds
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Customer Reviews
- taschen books
- Avg. Customer Rating: 4 Stars
- This is published by Taschen, and thus it is an "art" book, not a "car" book. Think of it as a mini-coffee-table volume: something to sit atop a hardbound Andy Warhol tome, for guests to thumb through or for a dose of nostalgia. If you want details on cars, manufacturers, etc. this probably isn't what you are looking for. However, for nicely reproduced images for their own sake, or for a feel for what advertising was all about during a period of recent history, this does a pretty nice job.
- Underwhelming
- Avg. Customer Rating: 2 Stars
- This is one of those cheap international books that isn't even published in America! I feel robbed. The text is in English however the introduction is in multiple languages, which, in my opinion takes away from what I thought would be a book on the splendor of American steel. I was also most interested in reading the actual text of the ads and the books was so small that reading the text proved difficult quite often.
While these books would make a good inexpensive gift for an automobile enthusiast or graphic artist/advertising executive friend, I would hesitate to add them to my own library. Be careful of all books produced under Jim Helmann as all are like this and are foreign produced.

